Brand Embasador

Brand Embasador

Listening, researching and building solutions that a client needs makes every project a rewarding effort. Style guides are my friend, they may constrain your brain but allow for unique exploration. Here are a few brand examples:

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RTM : Since 2001

RTM : Since 2001

Staying up-to-date with technologies, platforms and social trends is a big part of staying current in our creative landscape. I've had the pleasure of working with some of the most talented, honest and inspiring people I've ever met. Here is my timeline:

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  • Multifaceted

    Wide background and experience in web, print, fashion, mobile and game industries.

  • Teamplayer

    Having a great team is a big deal. Everyone should work well with one another, communicate their needs and bring their "A-game" everyday. A tradition shared through leadership and one I like to pay forward.

  • Solutions

    Never quitting on an idea, always looking for the best possible outcome and aware of when to deliver.


What is kerning?

Kerning is the space between letters. Example: keming is the product of improper kerning, and so is... k e r n i n g. When used appropriately it can change the impact or subtlety of text. This is also a universally known "hot button" issue for all designers when dining out.

With all of our problems, do you see the world as black and white?

No. I see them as #000000 and #FFFFFF issues, mixed with a lot of #CCCCCC.

What is a vector graphic?

Vector graphics is the creation of digital images through a sequence of commands or mathematical statements that place lines and shapes in a given two-dimensional or three-dimensional space. In physics, a vector is a representation of both a quantity and a direction at the same time.

What's the hardest part about being in Creative?

Getting and receiving feedback objectively. If you remove yourself and emotion from the equation, base your edits purely on facts, it's a simple process. All parties should follow this principle.